Shanghai is an international metropolis with the world’s busiest transportation system.
That’s why the Shanghai Municipal Government published the “Shanghai Transportation Development Whitepaper” calling for sustainable decrease in the number of crashes and fatalities – to keep annual fatalities per 10,000 motor vehicles below 2.63 by 2020.
In response, Together for Safer Roads established a collaboration mechanism between government, business, academia, and NGOs, supported by media and a celebrity ambassador, to enhance the safety of Shanghai’s transport. Along with Together for Safer Roads’ member companies, the collaboration includes Tongji University’s Joint International Research Laboratory of Transportation Safety, Shanghai Municipal Transportation Commission, Shanghai Municipal Traffic Police Squad, China Alcoholic Drinks Associations, Shanghai Traffic and Engineering Institute, Xinmin Evening News, and Yao Ming.
In 2014, Shanghai had a 3.73 traffic fatality rate per 100,000 people, more than double Tokyo’s (1.6) and Hong Kong’s (1.7).
Together, efforts are focused on three key areas:
- Crash Hotspot Roadway Segment Analysis and Improvement: Identified, surveyed, and provided improvement plans for seven roadway segments and three intersections. Infrastructure and roadway improvements have begun through roadway design and markings, police enforcement, and safety education on specific highways to reduce crashes.
- Behavior-based Commercial Driver Safety Analysis: Designed and developed K-recorder system and equipment for monitoring driver behavior. Working with four transportation companies, the technology is being installed in 40 fleet vehicles.
- Road Safety Education and Promotion: Educated the public through the “Smart Drinking Leave Nothing to Chance” and “Road Safety Magic Suitcase” campaigns and Shanghai’s National Road Safety Day celebration.
The Safer Roads Challenge in Shanghai demonstrates the power of multi-sector partnerships to improve road safety. For example, through the Crash Hotspot Roadway Segment Analysis and Improvement program, Daye-Huandong Highway reduced crashes by 37 percent and fatalities by 50 percent comparing 2016 to 2015 by optimizing traffic canalization. The multi-sector partnership is continuing the programs to survey and implement interventions on additional roadways as well as evaluate fleet driver behavior to inform road safety education.