Lyft Joins Together for Safer Roads to Shape the Future of Communities
Organization with vision to build the world around people, not vehicles brings expertise to road safety organization
August 29, 2018
WASHINGTON D.C. – Lyft, a global leader in economic and social mobility, has joined Together for Safer Roads (TSR), an innovative coalition bringing together the private sector’s capacity and technical expertise to expand the resources it takes for safer transportation systems. Lyft joins a prestigious group of corporate members including AB InBev, AIG, AT&T, Republic Services, CalAmp, Ericsson, Geotab, GM, iHeartMedia, Octo Telematics, PepsiCo, UPS, Walmart, Alpha Drive, HAAS Alert, Ouster, and Zendrive.
As a trailblazer in on-demand transportation, Lyft is committed to designing trust into every part of its business, from a dedicated Trust & Safety team to 24/7 Critical Response Line to partnerships with cities and organizations to offer responsible rides with its Ride Smart program and more. Additionally, through its recent acquisition of Motivate, the largest bikeshare operator in North America, Lyft is collaborating with cities to reduce car ownership and revolutionize urban transportation.
“We’re excited to partner with TSR, its members, and partners to help protect our community, whether they are walking, cycling, scooting, or driving,” said Kate Sampson, VP of Risk Solutions at Lyft. “Together, we will accelerate more responsible options of mobility and transportation for everyone.”
As a TSR member, Lyft will support the development of sustainable capabilities and capacity that improve road safety initiatives with private sector expertise. For example, through TSR’s Safer Roads Challenge, Lyft will have opportunities to contribute data, technology, and solutions to understand local road safety root causes and inform evidence-based interventions.
“Whether it’s keeping their drivers safe or ensuring local communities have the safest mobility options, Lyft is helping reach our collective vision of zero deaths on the world’s roads,” said David Braunstein, President of TSR. “By joining TSR, we look forward to tapping into and combining Lyft’s expertise with our other members and partners to save millions of lives—our friends, family members, and colleagues.”
About Together for Safer Roads
Together for Safer Roads (TSR) is an innovative coalition that brings together global private sector companies, across industries, to collaborate on improving road safety and reducing deaths and injuries from road traffic crashes globally. TSR’s current members include AB InBev, AIG, AT&T, Republic Services, CalAmp, Ericsson, Geotab, GM, iHeartMedia, Lyft, Octo Telematics, PepsiCo, UPS, Walmart, Alpha Drive, HAAS Alert, Ouster, and Zendrive. Learn more at www.togetherforsaferroads.org.
Lyft was founded in June 2012 by Logan Green and John Zimmer to improve people’s lives with the world’s best transportation. Lyft is the fastest growing rideshare company in the U.S. and is available to 95 percent of the US population as well as in Ontario, Canada. Lyft is preferred by drivers and passengers for its reliable and friendly experience, and its commitment to effecting positive change for the future of our cities, as the first rideshare company to offset carbon emissions from all rides globally.